full transcript
From the Ted Talk by Thomas Goetz: It's time to redesign medical data
Unscramble the Blue Letters
Now they measured one other variable. They wteand to capture one other variable, which was the patients' sense of efficacy. This was the notion of whether the patients felt that they actually would go ahead and brush and floss their teeth. So they asked them at the beiinnngg, "Do you think you'll actually be able to stick with this program?" And the people who said, "Yeah, yeah. I'm prttey good about that," they were crheiractzaed as high eaifccfy, and the people who said, "Eh, I never get around to brushing and flossing as much as I should," they were characterized as low efficacy. So the upshot was this. The upshot of this experiment was that fear was not really a primary driver of the behavior at all. The polepe who brushed and flossed their teeth were not necessarily the people who were really scread about what would happen — it's the people who simply felt that they had the capacity to cghnae their behavior. So fear showed up as not really the driver. It was the sense of efficacy.
Open Cloze
Now they measured one other variable. They ______ to capture one other variable, which was the patients' sense of efficacy. This was the notion of whether the patients felt that they actually would go ahead and brush and floss their teeth. So they asked them at the _________, "Do you think you'll actually be able to stick with this program?" And the people who said, "Yeah, yeah. I'm ______ good about that," they were _____________ as high ________, and the people who said, "Eh, I never get around to brushing and flossing as much as I should," they were characterized as low efficacy. So the upshot was this. The upshot of this experiment was that fear was not really a primary driver of the behavior at all. The ______ who brushed and flossed their teeth were not necessarily the people who were really ______ about what would happen — it's the people who simply felt that they had the capacity to ______ their behavior. So fear showed up as not really the driver. It was the sense of efficacy.
Solution
- wanted
- scared
- efficacy
- people
- change
- beginning
- characterized
- pretty
Original Text
Now they measured one other variable. They wanted to capture one other variable, which was the patients' sense of efficacy. This was the notion of whether the patients felt that they actually would go ahead and brush and floss their teeth. So they asked them at the beginning, "Do you think you'll actually be able to stick with this program?" And the people who said, "Yeah, yeah. I'm pretty good about that," they were characterized as high efficacy, and the people who said, "Eh, I never get around to brushing and flossing as much as I should," they were characterized as low efficacy. So the upshot was this. The upshot of this experiment was that fear was not really a primary driver of the behavior at all. The people who brushed and flossed their teeth were not necessarily the people who were really scared about what would happen — it's the people who simply felt that they had the capacity to change their behavior. So fear showed up as not really the driver. It was the sense of efficacy.
Frequently Occurring Word Combinations
ngrams of length 2
collocation |
frequency |
behavior change |
5 |
feedback loop |
5 |
health information |
4 |
people understand |
3 |
general blood |
3 |
blood work |
3 |
public health |
2 |
health care |
2 |
amazing notion |
2 |
personalized information |
2 |
speed limit |
2 |
pharmaceutical ad |
2 |
god forbid |
2 |
lab test |
2 |
test results |
2 |
crp test |
2 |
psa test |
2 |
wired magazine |
2 |
million dollars |
2 |
incredibly powerful |
2 |
ordinary people |
2 |
ngrams of length 3
collocation |
frequency |
general blood work |
3 |
Important Words
- asked
- beginning
- behavior
- brush
- brushed
- brushing
- capacity
- capture
- change
- characterized
- driver
- efficacy
- experiment
- fear
- felt
- floss
- flossed
- flossing
- good
- happen
- high
- measured
- necessarily
- notion
- patients
- people
- pretty
- primary
- program
- scared
- sense
- showed
- simply
- stick
- teeth
- upshot
- variable
- wanted
- yeah